Over the last few years, business leaders have been reminded repeatedly of the interconnectedness and unpredictability of businesses, economies, and societies. Humanitarian disasters, from the pandemic to the war in Ukraine, have created shockwaves affecting geopolitics, economics, trade, energy, and financial markets. Business reputations, markets, supply chains, and employees have been impacted in unpredicted ways.
It’s not surprising then that resilience — the ability to thrive under change — has risen to the top of many leaders’ agenda. As we saw with Covid-19, more resilient businesses had better outcomes, and some even emerged as new winners.
Yet, history tells us that companies often lose interest in resilience as crises fade. Few companies have systematically codified lessons learned and baked resilience into their organizations.